Rebase

Client

Commercial Property

Service

Website Design & Build

Year

2025

A better world of work

The Brief

Rebase approached Otari Design to create a new website that accurately reflected the business they had become. Having supported Rebase previously during their initial launch, this project marked the next stage in their growth - moving from an early-stage presence to a more considered digital platform that better communicated their expertise, scale and credibility. Over the last few years Rebase had grown rapidly, building an impressive portfolio of clients, disposals and case studies. The new site needed to capture attention immediately, elevate their brand identity, and provide clear pathways to key information - all while feeling modern, polished and effortless to navigate.

Design

The focus of the design phase was to evolve Rebase’s existing brand into a stronger, more confident digital experience. We refined and elevated the visual identity, introducing a cleaner, more contemporary layout system and a refreshed design language that felt like a natural progression of the brand rather than a complete overhaul. User journeys were carefully considered to ensure visitors could quickly understand Rebase’s offering, explore services, and discover proof of capability through their work. Clear calls-to-action were introduced throughout the site, balancing conversion with a professional, credible tone. We also designed a flexible structure for showcasing case studies and disposals in a way that felt engaging and easy to browse.

Development & Integrations

The website was built in WordPress, giving the Rebase team full control over ongoing updates and content management. Key page templates and modules were designed to be flexible and scalable, allowing the site to grow as the business continues to evolve. To enhance the experience and bring the brand to life, we incorporated subtle, slick animations throughout - adding polish and movement without distracting from the content. Combined with a responsive build and a clear content hierarchy, the final result is a website that feels refined, informative, and built to perform from the moment users land on the homepage.